People attend events for a variety of reasons, with networking often at the top of the list. As an event professional, there are steps you can take to promote networking and boost the likelihood of attendees achieving success in this area.
Why would somebody want to attend your event? In addition to learning, networking is a response that many will share. They want to connect with others in their space, such as to drum up new business or to simply broaden their network for future benefits.
Here are some face-to-face networking statistics from HubSpot to help you better understand why this is a big deal for your event:
- 84 percent of people say they prefer in-person meetings.
- 85 percent of people say they build strong relationships at conferences and face-to-face business meetings.
- 77 percent of people say they prefer networking at conferences as they are able to read body language.
With that out of the way, it’s time to answer this question: how will you improve networking at your events?
Here are a few ideas to consider:
1. Add Some Excitement
People will undoubtedly network on the trade show floor and at conference events, such as learning sessions. However, […]
Networking is a key part of building a personal brand. The more people you know, the better. You never know when you may be able to help each other out on a project, get hired by a company, or even find investment. Since you really never know who you are going to meet, it’s always a good idea to check out a few networking events a month if you have time.
This week we are really going to focus on some key points in networking.
Tips for Better Networking at Your Events: Follow these easy tips to increase networking at your events, thus making your event worth more to those looking to work with those in their field. Networking is one of the most important parts of attending any type of event or conference.
Digital Ice Breakers: Break into the newest technology and help to break the ice digitally for your attendees. Show them something brand new that has shown amazing results. Is it a fit for your next event?
Sweatworking: What it is and how to do it correctly: Step up your networking event game by having a private spinning class for your attendees. Get everyone sweating and see where the networking goes from there.
There are many benefits of RFID, especially from an event technology perspective. While you don’t have to implement this technology at an upcoming event, it’s a strategy to consider. And here is why:
- Improved efficiency regarding event entry
- Additional revenue streams
- Looks good to attendees
- Access to real time insights and data
- Eliminate counterfeit tickets
So besides the basic understanding of RFID benefits, there is a big question to answer: how do you know if this technology is a good fit for your event? SEE: Using Technology to Boost Attendance
Others have used this successfully, but that doesn’t mean you can necessarily do the same. Fortunately, there are some questions you can answer to help decide in favor or against RFID technology:
- What type of event are you organizing?
- How many attendees are you expecting?
- Will you be admitting people in multiple zones?
- Are you giving attendees the ability to leave and re-enter the venue?
- Are you willing to spend the extra money for the convenience of RFID technology?
- Are your attendees going to be expecting the newest technology available while attending the event?
Take the time to answer these questions in great detail. For example, a small event, such as […]
Go back in time 20+ years and you will find that sending event invitations was straightforward. Your only option, for the most part, was to send paper invitations. In today’s day and age, things have changed a bit. Now, you have a couple of options though the most popular is online.
Which one is right for your event? Which one will attract the most attendees? Here is what makes a decision so difficult: there is no right or wrong answer. The choice is yours, and you can only make a final decision once you are comfortable with the pros and cons of each.
ALSO SEE: Should You Worry About Scalpers as an Event Planner?
To start, let’s take a look at a couple primary benefits of paper invitations:
- Tangible item that recipients can keep in a “safe place.”
- People still get excited when they receive snail mail.
- High sense of style and personalization.
- Connects with older generations who are not using email frequently or at all.
Before we discuss the comparison process, let’s examine the benefits of online invites:
- Fast and efficient.
- More customization and personalization options than ever before.
- Free (if you want it to […]
Any ticketed event, no matter how large, will eventually run out of space if there’s enough interest. It’s inevitable – and to be frank, there are far worse problems to have in your field than a sold out event. At the same time, a sold-out show potentially opens you up to a completely different issue: ticket scalping.
Desperate to gain access to an event on short notice, people will often turn to scalpers for admission. These men and women would traditionally purchase tickets in bulk, selling them at a profit – some less reputable ones might even forge their own tickets or steal them from hapless guests. Although at one point the practice was illegal, there currently exists no federal laws against the resale of tickets.
That means that ticket scalpers are free to ply their trade, morally questionable though it may be. And if you think the birth of online ticket merchants deep-sixed the scalping industry, you’d be wrong. If anything, it’s brought about an unprecedented boom – and the line between scalpers and legitimate resellers grows more blurred with each passing day.
“The lines are blurring between a professional scalper and someone who sells their tickets,” […]
Every event requires some sort of ticketing, ranging from a simple RSVP list to in-depth, data driven software systems. This week we are going to focus on the latest happenings in the ticketing world. It’s critical to have as accurate attendee numbers as possible to set a budget and ensure a smooth running event. It’s a waste of budget to over order on your catering or not have enough hotel rooms on site due to an oversold event.
This closely follows our series from last week that looked at current innovation that is changing the event industry.
Check out our pieces on:
Should You Worry About Scalpers as an Event Planner?: Having a sold out event is great, but then come the inevitable scalpers. How are you going to deal with and combat it?
Paper vs. Online Invitations and RSVPs: It is well known that paper invitations have been long left in the dust. Is there a time when those are appropriate? If so, how is the best way to deal with it?
Using RFID at Events: From paper invitations to RFID bracelets, see how far this technology has come and how to implement it at your next event.