What Association Sponsors Will Pay for a Social Wall
Pricing season is stressful. You are staring at a blank line in your sponsorship prospectus, and someone on your committee wants to know what to charge for the social wall. Guess too high and it sits unsold. Guess too low and you leave money on the table for a whole year. The good news is that you do not have to guess at all. Real associations publish their sponsorship rates in public prospectuses every year, and once you see what they charge, setting your own social media wall sponsorship price becomes a lot easier.
This article walks through the published benchmarks, how to price the wall based on your own event, what belongs in each package, and why the margins are better than most people expect.













