5 Ways To Make Your Event More Social

Social Media

It’s no secret that events are social in nature. Whatever the event may be, tens, hundreds or thousands of people are gathering together to interact and learn about a specific cause, idea or business. What’s changing about the event industry is the rise and influence of social media. We’ve come up with a few tips to make your event more social, and increase interaction in the virtual world. 1) Create a #hashtag for your event You always need to have a unique hashtag for your events—it’s no longer an option to not have one.  There are many ways to come…

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The Social Event Manager’s Blog Manifesto

Hello all, Joel here, the founder and CEO of Tweetwall Everwall (See: the Tweetwall name change announcement). I just wanted to quickly post a little bit about what this blog is, what kind of content will be on it, and what our goals are for it—a manifesto of sorts, if you will. The events industry is huge, multi-billion dollar huge, but since starting Tweetwall in 2008 what we’ve noticed is that even though the industry is huge, there’s not a whole lot of content out there catered to helping event managers make their events more social and engaging. This blog…

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How Gamification Can Help You Market Your Event

If you’re working in the events industry, there’s a good chance you have, on at least one occasion, heard someone use a word like “gamification” or a phrase like “game theory” to refer to a particular marketing strategy. It seems to be the next big buzzword in marketing; like any buzzword, there’s more to it than meets the eye. It’s also an invaluable strategy for marketing your brand, if you understand how to utilize it. So… what exactly is gamification? Before we go any further, I’d like to clear up an incredibly common misnomer: game theory and gamification are not…

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The 10 Best Event Planning Tools

Digital Event Planning Tools

Even the most skilled and talented planner is only as good as their toolkit. Planning an event is an immensely complicated process, and veterans know that any advantage they can get that streamlines running an event—is invaluable. Thankfully, tools exist in droves to this end, and here’s ten tools I think are some of the best event planning tools, and explain how they can help you.

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