Networking: Are You Doing it Right?

Networking Made Easy: Boost Your Personal Brand with Essential Tips, Digital Ice Breakers, and ‘Sweatworking’ Sessions. Networking constitutes a key, non-negotiable element when it comes to constructing and fortifying an impactful and recognizable personal brand. . The more people you know, the better. You never know when you may be able to help each other out on a project, get hired by a company, or even find investment. Since you really never know who you are going to meet, it’s always a good idea to check out a few networking events a month if you have time. This week we are […]

Everything You Need to Know About Instagram’s New Algorithm

With more than 400 million users, Instagram is now bigger than Twitter. While the social media platform has remained relatively the same since day one, things are now getting interesting in a hurry. So, what do you need to know about Instagram’s new algorithm? It doesn’t matter if you are an avid user or simply visit the platform to stay current with your favorite celebrities, you are likely to recognize the changes brought forth by the new “feed algorithm.” Announced by the company on March 15, 2016, the new Instagram algorithm shifts the order of photos and videos. Here is […]

Boosting Social Media at Events

Stay up-to-date with platform algorithms and tech, engage attendees and non-attendees, and make the most out of your marketing efforts. Last week, we delved into the world of ticketing for your next event. Today, we’re shifting our focus towards leveraging social media to boost engagement and amplify your event’s marketing efforts. In the ever-evolving landscape of social media, staying up-to-date with platform algorithms and utilizing the latest technologies is crucial for maximizing your event’s potential. In this comprehensive guide, we’ll reveal our secret tips on how to effectively boost social media at events, while also linking out to some of […]

The Ins and Outs of Experiential Marketing

Traditionally, marketing of any sort – whether it’s in print, through a social network, or on TV – is about delivering the message of a brand to the consumer. Sure, the mode and means of delivery might vary; social media’s more about the conversation, while a TV ad is a more passive approach. At the end of the day, though, they’re all about communicating the brand to a customer who may or may not be listening.

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Event Management: Innovative Thinking

Innovation is all around us, with the tech industry booming it’s easy to get left in the dust if you don’t continuously update your ways. This week we are going to focus on innovation in events, marketing and more. Do you have what it takes to succeed or are there things that you are missing out on? Don’t miss out on our featured posts below. The Ins & Outs of Experiential Marketing: Get an in depth look at the newest thing in marketing, experiential. Is it a good fit for your brand or are you not ready for it yet? […]