Blog » Event Entrepreneurs

The Event Entrepreneurs category is where we put any posts meant for Event Entrepreneurs. It could be posts about the future of events, basics you might need to know, or ways to grow your Event Planning business.

Everything in here will have a focus on you growing your business as an event focused entrepreneur—no matter what you do…

How Might Robotics and A.I. Be Used At Events

We’re pretty much living in a science fiction novel. Maybe it doesn’t really feel that way because technology has a way of creeping up on us. We don’t freak out about technology because achievements that would’ve caused us to have an aneurism a century ago rollout over time and become routine, first in one use, one industry and then some spread throughout our daily lives. Nowhere is this clearer than in the robotics industry, where recent advances have led to some downright revolutionary changes in how robots interact with their environment – and with human beings in particular. And then […]

How Event Management Firms Leverage Their Facebook Page

As I’m certain you’ve been told time and time again, your event management firm should have a Facebook page. As the world’s leading social network, it’s generally one of the best places to connect with your clientele, and an even better place to promote your events. Why would you ignore Facebook? Certainly, people offer some general advice on how to use Facebook – post funny, relevant, interesting content; be active and approachable, tease your potential atendees with content well in advance of an event…you get the idea. This advice is largely true, but we offer a bit of practical, tactical […]

Five Leading Event Industry Personalities You Should Follow

Even if you’re completely confident in your capabilities as an event planner, there’s so much to be said for learning from those around you. There is so much insight to gain by watching someone who’s better than you, and working to figuring out why – and there will always be someone better than you. Here are five leading event industry personalities that we follow and suggest that you follow as well. They offer insight and advice through their blogs, books, social media profiles or you can discover what makes them stand out by paying attention to their work. Andrea Michaels […]

Discover A New Series Investigating Event Industry Leadership

Everyone thinks they know what it takes to be a great leader.  We have a personality checklist: Possess a great deal of confidence and have strong point of view. Be great at what you do, stand out from the crowd and people will follow. Good social skills are really valuable; easily form relationships with whomever you meet. Of course, in business we look for a few tangibles: Know how to optimize resources and delegate. Have a good head for numbers, or deep understanding of politics etc.  A business leader often has a creative outlook and a willingness to take calculated […]

Requirements Every Event Management Tool Needs To Meet

As an event management professional, you are not the gadgets you use. You are not your Smartphone or tablet, your event planning software, or your presentation tools. You aren’t controlled by your technology. At the same time, gearing yourself up with the right tools can be the difference between success and failure when planning an event. You might not be controlled by your technology, but you can be made by it. There are a few requirements you’ll want any event management tool, gadget or application you use to fulfill; if they miss even one, there’s a good chance they simply aren’t […]