As you consider ways to increase attendance at an upcoming event, you should be leveraging your social media platforms. More specifically, there is a good chance you will rely strongly on the power of Twitter. While there are many things you can do with Twitter, most people approach it as a task, and overlook strategy. There is more to this than sending out tweets, hoping that people see what you have to say and subsequently sign up to attend your event. Here are five things you must do if you hope using Twitter will help increase your events’ attendance: 1. […]
Blog » Event Promotion Ideas
This section of our blog is where we put posts related to promoting events! Tips, tricks, industry standards… basically anything you can think of that might help you promote your event.
We are lost in an endless forest of information, and no one seems to have a map. Since the Internet (and to a lesser extent, mobile technology) has taken over our day-to-day lives, we’ve found ourselves living in a society which bombards us with data from every angle and at every hour of the day. To say that it’s exhausting would be putting it lightly. It’s rather easy for a consumer to get overwhelmed, to say nothing of someone who needs to work in such a chaotic mass of free-flowing data on a regular basis. One of the ways in […]
If you’re hosting an event, Facebook is an excellent way to get the word out. Even if you’re not using their built in Facebook Events feature, you can still easily promote an event on Facebook.
Here are 7 highly effective ways to leverage the power of Facebook to promote your event. And a bonus tip… but don’t skip ahead!
If you’re working in the events industry, there’s a good chance you have, on at least one occasion, heard someone use a word like “gamification” or a phrase like “game theory” to refer to a particular marketing strategy. It seems to be the next big buzzword in marketing; like any buzzword, there’s more to it than meets the eye. It’s also an invaluable strategy for marketing your brand, if you understand how to utilize it. So… what exactly is gamification? Before we go any further, I’d like to clear up an incredibly common misnomer: game theory and gamification are not […]
Do you remember the days when event marketing consisted of paid advertising, press releases, and word of mouth? While these ideas are still beneficial in increasing event awareness, there is another strategy to consider: social media.