In the bustling world of event planning, standing out is essential. The industry is crowded, and with the advent of mass communication, nearly every field is overflowing with hopefuls.
Distinguishing yourself as an event planner requires true creativity and a willingness to step outside the comfort zone. Unique event planning can be your key to success.
Today, we’re telling you a story about a young entrepreneur by the name of Suresh Doss. He is – or rather, was – an amateur event planner and freelance food writer. Today, he owes the City of Toronto $36,000. His is a cautionary tale, a story that drives home the importance of knowing who you’re working with and what you’re doing. See, Doss was part of a 2013 experiment to put food trucks in parks all across the city. Armed with an array of different meals, the trucks would keep hungry park-goers fed and content – and make a bit […]
Cold calling for event sponsorships is a task most event organizers face. Cold calling is vital to securing partnerships and boosting your event’s budget. But cold calling isn’t just about dialing numbers—it’s about strategy. Mastering the art of cold calling can make a huge difference in your success as an event manager or organizer. Here’s how you can do it effectively.
At the risk of sounding like a broken record, cloud computing is one of the most disruptive technologies ever developed. Few other technologies have such a wide range of uses, and few others have fundamentally changed so many different fields. Event management, of course, is one of those industries impacted by the cloud, and planners need to understand the advantages provided by the cloud, and harness those to further events. How has the cloud changed event management for the better? More importantly, how can you as an event planner capitalize on this? The cloud is itself an encompassing term; cloud […]
Event planners know that one of the biggest challenges they face is dealing with no-shows. Whether it’s a small gathering or a large-scale conference, no-shows can lead to wasted resources, unnecessary costs, and a less vibrant atmosphere. To minimize event no-shows, consider implementing these five effective strategies. 1. Ensure Your Event Resonates with Your Audience To minimize event no-shows, it’s crucial to create an event that your target audience finds genuinely interesting and valuable. The more your event resonates with your audience, the less likely they are to skip it. Clearly communicate the event’s objectives and highlight the unique benefits […]
