The Aftermath of a Failed Event, and what to do next?
A while back, I talked a bit about what an event manager—and the brand they’re working with—should do if one of their events goes south. That piece focused primarily on what an event management professional should do to avoid and mitigate trouble. Today, we’re going to focus on how to manage a failed event after the fact. We’re going to assume that, despite your best efforts, you were unable to salvage your event.
What should be done after an event has gone off the deep end?