Citrix Synergy is the premier enterprise mobility conference, showcasing mobile workspace solutions that empower people with new ways to work better.
Citrix approached us as we were transitioning from being a social analytics offering (Socialping), to offering Tweetwalls as a standalone product (more details here). As one of the first companies to use our new platform, we worked very closely with them to meet their requirements: which were to show Twitter on screens in real-time, to have full moderation capabilities, and for the social wall to match their event’s branding.
We were able to successfully provide Citrix with all three of their requirements. The design we came up with for them even became one of the first layouts we offered on our self-service platform, and still today you can pick it—it’s called Classic Widescreen (Leaderboard Bottom).
Over their three day event, we helped them moderate and display over 32,000 approved posts, and they had a unique reach of over 30 million people on Twitter.
Additionally, this event was our first ever on-site VIP event.
Want to join 'em? Get in touch.